Professional tool for visitor counting based on video surveillance with computer vision algorithms Orwell 2k
About the system
Statistics Dome video counter provides bi-directional people counting with built-in video analytics
Statistics Dome
Provides a high level of customer service
Increases profit (targeted advertising campaigns based on traffic statistics)
Reduces advertising costs and optimizes wages
The visitors counting system allows:
to predict retail network traffic;
to evaluate the potential of each store and the retail network as a whole;
to determine the conversion rate;
to analyze the effectiveness of advertising campaigns.
In-store sales tracking
Analysis of all indicators
Counting
Counting visitors is the backbone of a KPI for retail customer service
Planning
Attendance scheduling, calculation of the planned workload and staff work schedule is an integral part of the marketing department.
Control
Managing the fund of working hours based on the obtained data for achieving the best results
Simple and explicit indicators of the real work of the store
KPI for line staff withdrawal
A constant number of service personnel, regardless of the incoming customer flow, significantly reduces the quality of customer service in retail stores
KPI when planning the workload on staff
Planning and optimizing staff work schedules during peak and quiet period leads to better customer service, increases store efficiency
Optimization results of staff work schedule
+15%
Conversion increase
+14%
Turnover increase
+6%
Salary fund
+1%
EBITDA per week increase
Planning staff workload will allow, if necessary, to attract additional cashiers or consultants to work.
Shopping line management will help improve customer comfort and thus improve customer reviews.
Knowing the periods of maximum and minimum accumulation of customers will provide more functional security and cleaning of the retail space.
98%
Точность подсчета при корректной установке видеосчетчиков Counting accuracy in the course of correct installation of video meters
Advantages
All system elements in the camera
Creation of reports and schedules of attendance
Possibility of combining video counters into a network